Village Hotels – an arm of the De Vere Hotels group – is spending £60m on redeveloping its entire property portfolio.
Over the next three years, the company will revamp all 17 of its existing hotels, as well as develop a further five new properties, which are due to open within the next 18 months.
Chief operating officer Gary Davis said: “Village Hotels has always had a unique position in the market but we’re now focused on moving from the way it has been for the past 10 to 15 years and turning it
into a design and style-led brand.”