Exercise Professionals - Alliance Leisure Services (Design, Build & Fund): Alliance Leisure launches new training and marketing brand
18 Nov 2018 Exercise professionals: News, jobs and training
 
 
HOME
JOBS
NEWS
FEATURES
PRODUCTS
FREE DIGITAL SUBSCRIPTION
PRINT SUBSCRIPTION
ADVERTISE
CONTACT US
Sign up for FREE ezine
Product news

06 Sep 2018

Alliance Leisure launches new training and marketing brand

Supplier: Alliance Leisure Services (Design, Build & Fund)
More Alliance Leisure Services (Design, Build & Fund) details


Alliance Leisure launches new training and marketing brand

In response to the continued growth and success of Alliance Leisure’s client support services, the organisation has relaunched this part of the business under new brand, TA6.

The launch includes a restructure of the division and the introduction of new personnel to head up specialist areas. The move will enable TA6 to operate as a standalone brand, whilst still benefiting from the experience, credibility and operational efficiencies of parent company, Alliance Leisure.

Heading up TA6 will be Paul Woodford, director of Operations and Partnership. Paul joined Alliance Leisure in 2009 and has been instrumental in the growth and development of client services. Paul will be responsible for six key areas of service delivery: training and development, sales and retention, creative, digital, insights and the brand’s results-driven support package, the power pack.

As part of the restructure, John Leaver, currently Head of Alliance Digital, will move into the broader role of Head of Marketing, still overseeing Digital. Marina Thomas has been recruited as Head of Training and new joiner, Neil Harrison, previously National Membership Manager at 1Life, will lead a team of client Account Managers.

“Over the years we have worked with many operator partners to develop efficient, sustainable, high quality leisure services. Despite proven success, we have struggled to raise the visibility of the division, with many operators incorrectly assuming a need to enter into a design and build agreement with Alliance Leisure to access our marketing and training services. TA6 has been created to enable more effective promotion of the division as a standalone offer. These are exciting times for the business," said Paul Woodford, director of Operations and Partnership at Alliance Leisure.

Alliance Leisure remains the parent company and both brand’s will continue to have a close association but will now also be promoted as separate partnership opportunities.

For more information on TA6 or Alliance Leisure, please visit www.allianceTA6.co.uk


Supplier: Alliance Leisure Services (Design, Build & Fund)
Bridgwater Somerset UK
Alliance Leisure works as a one stop shop for local authorities, Trusts, educational and corporate establishments looking to improve or expand their leisure facilities.

Experience includes fitness, spa, studios, pitches, soft play, ten-pin bowling, changing rooms, reception and car parking. Alliance has a track record of delivering over a hundred leisure facilities at a capital value of more than £60m.

Alliance Leisure can offer the entire development package from funding, feasibility and business planning to design, specialist leisure contractors, supervision and co-ordination, or simply project manage your development from concept to completion but without financial support. Alliance also offers long-term and ad-hoc partnership support through marketing literature, sales and promotions, systems and REPs accredited staff training.

Web: www.allianceleisure.co.uk
More Alliance Leisure Services (Design, Build & Fund) details


Product news
Matrix transforms gym facilities at Imperial College London   14 Nov 2018

Matrix transforms gym facilities at Imperial College London

Matrix Fitness has completely transformed the gym facilities at Imperial College London following a major installation.

Astons Health Studio becomes one of the first gyms to offer eGym SmartStart tech on Precor equipment   13 Nov 2018

Astons Health Studio becomes one of the first gyms to offer eGym SmartStart tech on Precor equipment

Astons Health Studio in Chichester has become one of the first gyms in the country to offer eGym SmartStart technology on its Precor CV consoles.

TVS flooring transforms Canterbury Sports Centre   02 Nov 2018

TVS flooring transforms Canterbury Sports Centre

TVS Group, a sports flooring company specialising in physical activity spaces, has completed a major flooring installation project at the Cantebury Sports Centre at the University of Kent.

New Fibodo app empowers PTs and sports coaches to achieve success   24 Oct 2018

New Fibodo app empowers PTs and sports coaches to achieve success

Former golf pro Anthony Franklin has launched a new booking management platform for personal trainers and sports coaches.

Matrix expands Connexus range with two new additions   23 Oct 2018

Matrix expands Connexus range with two new additions

Matrix has launched the Connexus Step+ and Connexus Column, two new training options for its Connexus Functional Training Rig.

Spatex unveils programming for 2019 show   22 Oct 2018

Spatex unveils programming for 2019 show

Spatex has revealed details of its programming for its 2019 show. The 23 edition of Spatex will see 22 education sessions.

Les Mills partners with Stages to launch new Les Mills Virtual Bike   19 Oct 2018

Les Mills partners with Stages to launch new Les Mills Virtual Bike

Les Mills has announced a new partnership with indoor cycle manufacturer, Stages, that will see the launch of a new indoor cycling solution.

Vitastream undergoes update to be accessible to disabled users 
  15 Oct 2018

Vitastream undergoes update to be accessible to disabled users

The Vitapure Drinks company has updated its innovative Vitastream drinks system to make it more accessible for disabled gym users.

Company profile


Jordan Fitness

As a specialist in Functional Fitness Equipment our range covers Free Weights, Performance, Studio, Combat, Flooring, Education and much more.

View full profile>>

Catalogue gallery


Featured Supplier

Unlocking new clientele through corporate memberships

Unlocking new clientele through corporate memberships

Fitness facilities often struggle to increase corporate members. At present, just 14 per cent of individuals are granted access to gyms through their employer More>>




in this issue

• 'Preventative vision' revealed for NHS
• Escape and Myzone to 'gamify' HIIT classes
• IHG opens the UK's first Kimpton hotel



Latest jobs

Jobs Search



Spa Therapists
Salary: OTE £27,000-£32,000
Location: Surrey, UK
Company: Beaverbrook Hotel
Casual Fitness Motivators
Salary: Competitive salary
Location: Horfield, Bristol, UK
Company: Everyone Active
Personal Trainer Recruitment Open day - Manchester
Salary: Self-Employed
Location: Manchester, UK
Company: The Gym Group
Leisure Assistant (fixed term)
Salary: £7.90 - £8.45
Location: Bristol, UK
Company: Circadian Leisure Trust
Club General Manager
Salary: £35,000 - £40,000 OTE
Location: Winchester, UK
Company: énergie group
Diary dates
Powered by leisurediary.com

24 Apr - 26 Nov 2018

MAPIC Russia

Expocentre, Moscow, Russia


19-20 Nov 2018

Israel Hotel Investment Summit (IHIS)

Hilton Hotel, Tel Aviv, Israel



Health Club Management magazine 2018 issue 10
Health Club Management
2018 issue 10

View issue contents
View on turning pages
Download PDF
  Promotional feature: Legend
Software company Legend reveals how its powerful support division works with operators to drive their operational success via outsourced managed services More>>
  IHRSA update: The IHRSA Global 25
IHRSA ranks the world’s top fitness operators by revenue growth, unit growth and number of members More>>


Health Club Management magazine 2018 issue 9

Health Club Management
2018 issue 9

View issue contents
View turning pages
Download PDF
  Promotional feature: Legend
With the right partner, changing your software systems should be a smooth process that can energise the business and lead to unexpected benefits More>>
  Wellness: Wellness rooms
A trend is emerging for hotels and resorts to support the health and wellbeing of guests with in-room fitness offerings. We take a closer look More>>


Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd