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Equinox first tenant announced for redeveloped Culver City icon
17 Aug 2017 . BY Kim Megson
Runyon Group and LBA Realty are transforming the property into a mixed-use leisure and commercial destination / Equinox
American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.

Culver City real estate firm Runyon Group today (17 August) confirmed that Equinox will open “an expansive space filled with cutting edge fitness equipment, world class personal training, and unparalleled amenities” in the revamped 1980s office block, well-known for its stepped terraces and sloping glass atrium.

The club will feature a progressive program of studio-based classes including yoga, pilates, and spinning, as well as Equinox’s signature spa and executive locker rooms.

The 260,000sq ft (24,100sq m), eight-storey building, originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza, is the former home of both Sony Pictures Studios and MGM Studios.

Runyon and fellow developer LBA Realty – which acquired the property in 2014 for a reported US$159m (€135.1m, £123.3m) – are overseeing the transformation of the property into a mixed-use leisure and commercial destination with “a prominent selection of dynamic restaurants, merchants and neighborhood businesses.” It is due to open in Q1 2018.

Gensler are adding additional entrances to the building, reorganising the interior layouts, cladding its stone exterior with white metal panels and adding extensive landscaping to the forecourt.

The practice were also responsible for designing the new offices of Sony Pictures Entertainment on nearby Overland Avenue, realised in the traditional Art Deco style used throughout the studio’s 70-year history.

Equinox operates 89 upscale, full-service clubs in New York, Los Angeles, San Francisco, Miami, Chicago, Boston, Dallas, Houston and Washington, DC, as well as international locations in London, Toronto and Vancouver.

Next year it is due to open its first hotel/health club hybrid, Equinox Hotels, which will be themed around movement, nutrition and regeneration in an appeal to regular travellers who want to keep fit.




The 260,000sq ft (24,100sq m), eight-storey building was originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza / Credit: Wiki Commons
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PRODUCT NEWS
Equinox first tenant announced for redeveloped Culver City icon
17 Aug 2017 . BY Kim Megson
Runyon Group and LBA Realty are transforming the property into a mixed-use leisure and commercial destination / Equinox
American fitness operator Equinox has been announced as the first tenant at One Culver; a former movie studio HQ in California that is being comprehensively renovated by international architects Gensler.

Culver City real estate firm Runyon Group today (17 August) confirmed that Equinox will open “an expansive space filled with cutting edge fitness equipment, world class personal training, and unparalleled amenities” in the revamped 1980s office block, well-known for its stepped terraces and sloping glass atrium.

The club will feature a progressive program of studio-based classes including yoga, pilates, and spinning, as well as Equinox’s signature spa and executive locker rooms.

The 260,000sq ft (24,100sq m), eight-storey building, originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza, is the former home of both Sony Pictures Studios and MGM Studios.

Runyon and fellow developer LBA Realty – which acquired the property in 2014 for a reported US$159m (€135.1m, £123.3m) – are overseeing the transformation of the property into a mixed-use leisure and commercial destination with “a prominent selection of dynamic restaurants, merchants and neighborhood businesses.” It is due to open in Q1 2018.

Gensler are adding additional entrances to the building, reorganising the interior layouts, cladding its stone exterior with white metal panels and adding extensive landscaping to the forecourt.

The practice were also responsible for designing the new offices of Sony Pictures Entertainment on nearby Overland Avenue, realised in the traditional Art Deco style used throughout the studio’s 70-year history.

Equinox operates 89 upscale, full-service clubs in New York, Los Angeles, San Francisco, Miami, Chicago, Boston, Dallas, Houston and Washington, DC, as well as international locations in London, Toronto and Vancouver.

Next year it is due to open its first hotel/health club hybrid, Equinox Hotels, which will be themed around movement, nutrition and regeneration in an appeal to regular travellers who want to keep fit.




The 260,000sq ft (24,100sq m), eight-storey building was originally designed by architect Maxwell Starkman and known as Sony Pictures Plaza / Credit: Wiki Commons
PRODUCT NEWS
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Slacklining will transform fitness in the UK
Gibbon Slacklines has officially launched in the UK, introducing two flagship products: the Giboard and the SlackRack.
Form’s in-goggle coaching will help swimmers hone technique
Form has announced the launch of HeadCoach, in-goggle, real-time coaching for swimmers delivered via augmented reality (AR) display.
Egym’s Open Mode extends access to its strength equipment
Egym has introduced Open Mode on its Smart Strength machines, enabling them to be used as a replacement for traditional weights on the fitness floor, rather than solely as circuit-based machines.
Myzone’s heart rate training ecosystem now available through Apple and Android smartwatches
Myzone has announced the launch of MZ-Open, an access function that enables Myzone gym users to experience all the benefits of Myzone’s world-renowned heart rate training biome through their pre-owned Apple or Android smartwatch.
Team GB chooses Absolute Performance for Olympic gym contract for third time
Cardiff-based gym design and installation company, Absolute Performance, has been awarded the contract to design, supply and install three gyms for Team GB for the 2024 games in Paris.
Balanced Body partners with Third Space on its new group reformer pilates offering
As Third Space unveiled its latest club in Wimbledon at the end of 2023 as part of its growth development into suburban, residential locations, it also revealed a new state of the art Reformer Pilates studio at the new site in response to members seeking a low-impact, full- body workout for all abilities.
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